Tag: research
All the articles with the tag "research".
From Market Clues to a Testable Product Need
Connect ads, competitor traffic, outbound domains, archived pages, and real requests into a research process, then define a task a user can actually complete.
Map Demand by Investigating One Website
Start with one successful site and trace its traffic, channels, keywords, and landing pages back to real tasks. Learn the four-step chain, how to filter brand phrases, and how a small clue leads to a larger need.